Inspired Renews Contract With bet365
NEW YORK, Jan. 29, 2019 /PRNewswire/ -- Inspired Entertainment, Inc. ("Inspired") (INSE) today announced that its subsidiary Inspired Gaming (UK) has signed a multi-year extension to provide its scheduled Virtual Sports online to bet365, the world's largest online sports betting company with over 35 million customers worldwide. This new contract includes the provision of four additional streams of Virtual Sports content on bet365's interactive platform and a roadmap of new content for 2019.
bet365's interactive platform currently includes Inspired's Horse Racing, European Football (soccer), Greyhounds, Speedway, Tennis, Motor Racing, Trotting, and Cycling, with two additional streams - Virtual Darts and Cricket – having launched in early January, and Rush Horses Sprints 2 and Rush Dogs 2 upgrades slated for later this quarter. In addition, Inspired will deliver new content throughout 2019.
Simon Betteley of bet365 said, "Innovation and technology are the lifeblood of our business and Inspired has always impressed us with their ultra-realistic and engaging games. Our customers have enjoyed the 'Virtual Sports experience' and we are excited to introduce additional channels and new products in 2019."
"It is an honor to renew our contract with bet365, an instantly recognizable and trusted brand, and we are thrilled to extend and expand our relationship," said Steve Rogers, Chief Commercial Officer of Virtual Sports at Inspired. "bet365 really knows what its customers want and we look forward to delivering new content throughout the contract."