Aruze Gaming Go Go Claw Game Wins Global Gaming Awards Product Innovation of the Year

Game Re-Imagines Casino Play by Blending With Arcade-Style Play

LAS VEGAS — October 11, 2022 — Aruze Gaming America, Inc. (Aruze), a leading developer of gambling entertainment solutions for the global casino market, has announced that their Go Go Claw game has won the Product Innovation of the Year at the 2022 Global Gaming Awards in Las Vegas.

The Global Gaming Awards Las Vegas recognize and reward the gaming industry's strongest performers across the previous year. The awards are powered by the leading B2B-gaming publications Gambling Insider and Gaming America and independently adjudicated by KPMG. The Product Innovation of the Year Award recognizes the most innovative product from both the online or the land-based verticals.

Go Go Claw, part of Aruze Gaming’s Activ-Play™ game line, is a hit among players and properties alike. The newly launched game expects placements in over 100 different casinos by year's end. This innovative game reimagines the player’s casino experience. In this unexpected blend of arcade and casino-style play, a physical claw is used to attempt to place one of the prize balls in the collection bin, where a value-varied prize is unveiled. This lively and innovative take on a traditional slot machine captures the attention of all who encounter it. Go Go Claw has two theme variations: Go Go Claw - Gold Bars and Go Go Claw - Cash Grab.

“We are thrilled with this win for Product Innovation of the Year, in recognition of the way Aruze is re-imagining casino game play,” said Rob Ziems, president of Aruze. “Innovation is at the forefront of everything we do, it is our top goal, so winning in this category is special for our entire team, and we recognize the role that team has played in this win.”

Aruze Gaming is currently at the 2022 Global Gaming Expo in Las Vegas, where it has its lineup of Activ-Play® games and cabinets on display at booth #2659.