TransAct Announces Strong Momentum from SMB Initiative in Fourth Quarter of 2021
Focus on SMB Market Yields 26 New Accounts Across Individual Restaurants, Chains, And Franchisees
HAMDEN, Conn.--(BUSINESS WIRE)--Feb. 28, 2022-- TransAct® Technologies Incorporated (Nasdaq: TACT) (“TransAct” or “the Company”), a global leader in software-driven technology and printing solutions for high-growth markets, today announced continued success with its SMB initiatives, which were introduced in the second quarter of 2021. In the fourth quarter, these efforts have resulted in the adoption of BOHA! terminals and workstations by 26 new small businesses, including individual restaurants, chains, and franchisees. These new accounts have already rolled out a total of 44 BOHA! terminals and workstations, and represent an additional opportunity to deploy up to an additional 900 terminals at their stores in the future.
“These new wins are indicative of the strength of our SMB initiative, and we look forward to its continued future success. We truly believe that every restaurant, convenience store and food service provider, regardless of number of locations or size, can benefit from our industry leading BOHA! platform,” said Bart C. Shuldman, Chairman and CEO of TransAct Technologies. “The SMB sales team was created last year in order to give customers the type of high quality, personalized experience we are accustomed to providing. The team is focused on small restaurant companies including franchise owners and also small convenience stores that can quickly test out the BOHA! solution and quickly move forward and purchase our technology.”
BOHA! and BOHA! ROP are the first single-vendor cloud-based enterprise system to combine applications for Food Safety, Date Code and Grab n’ Go Labeling, Temperature Monitoring of Food and Equipment, Checklists & Task Management, Inventory Management, Timers, and Food Recall, in one integrated platform. Each BOHA! solution combines cloud-based SaaS applications with hardware and accessories to deliver superior results for critical back-of-house operations. BOHA! offers a one-stop solution for restaurants and food service companies to address their current back-of-house operating requirements while providing a future-ready platform capable of addressing back-of-house operations.
For more information on the Company’s BOHA! ecosystem, please visit www.transact-tech.com/m/restaurant-solutions/