Focus on Acres: How modern casino technology can double revenues

To satisfy his own curiosity, John Acres recently compared the combined revenue from Google, Netflix and Facebook to gaming industry revenue between 1999 to 2019. Over that 20-year span, Acres found that the three tech giants increased revenue by a factor of 48,000. In comparison, gaming operators increase revenue by a factor of just 2.

The difference, according to the founder and CEO of the Las Vegas-based Acres Manufacturing, is that Google, Netflix and Facebook maximize their use of data, understand their customers and reach them primarily through mobile apps and mobile communications. In contrast, Acres reports, he can walk into some casinos and still find technology that was installed more than 20 years ago, all using only desktop computers...

Read More Here